Idea Hall named official ad agency for $3B ocV!BE project in Anaheim

OcV!BE developers have named Idea Hall the agency of record for branding and marketing communications services for the $3 billion mixed-use community and entertainment district in Anaheim, California.

The 95-acre project, slated to open in 2024 in Anaheim’s “Platinum Triangle,” will surround the Honda Center with new live entertainment venues, dining and retail offerings and public amenities. The project is an endeavor of the Samueli family, owner of the Anaheim Ducks and longtime manager…

Source: Arizona Business Journal